Dec. 6, 2016 – San Luis Obispo, California
Lezyne enthusiastically announces a continued partnership with top trials athlete Danny MacAskill. Lezyne has worked with Danny since 2012 after he expressed great interest in the brand. Over the past five years, they have developed a strong relationship. Danny’s unparalleled riding talents have provided invaluable feedback for Lezyne’s line of precision tools, accessories and GPS units.
“It’s a great partnership for us,” says Dillon Clapp, Lezyne’s communication manager. “He has a massive following, and he genuinely believes in the products he supports. The partnership has been huge for us.”
Recently, Lezyne has developed a line of GPS cycling computers. Starting in 2017, Danny will be one of Lezyne’s featured ambassadors, and he will promote this category in addition to the rest of Lezyne’s products, including multi-tools, shop tools, pumps, tire repair and LED lights.
As Danny pushes the boundaries of street trials, he also expands his riding repertoire. He recently completed a trip up and down Mount Kilimanjaro, the highest point in Africa at 4,900 meters (19,341 feet). Using the benefits of Lezyne’s GPS computers—like navigation, elevation and live tracking—Danny tracks, records and shares his incredible riding feats across the globe.
“I’m excited to continue my partnership with Lezyne and to also use their new GPS cycling computers. They will prove invaluable as I continue to expand my riding to include more all mountain adventures!” Danny exclaimed.
As Lezyne continues to grow and expand its product line, Danny will be an invaluable asset for the brand. Keep an eye out for new and exciting products that Lezyne currently has in the works.