Lezyne, designer and producer of high-end cycling products including LED lights, pumps and inflation devices, shop and mini tools, bottle cages and GPS units is proud to announce it has become a partner with the National Interscholastic Cycling Association (NICA), joining their Corporate booster club at the Elite Level.
“It’s awesome to be supporting a program that is helping develop the next generation of cyclists. Not only is the NICA organization encouraging kids to ride bikes, they are also growing the sport of cycling in the US.,” said Dillon Clapp, Worldwide Marketing Manager at Lezyne. “We offer a lot of cycling necessities for training, roadside repair and safety—it’s a great fit for both Lezyne and NICA.”
Lezyne is a firm believer in the upcoming generation of young cyclists and working with NICA is the best way to support that cause. In addition to financial support the brand will be providing custom products to the athletes, discounts on additional products and working with NICA coaches utilizing its GPS units for training.
Austin McInerny, NICA’s President said that the program teaches every participating student-athlete the importance of being prepared for and knowing how to handle basic bicycle maintenance and trailside repairs so it’s critical that every NICA rider and coach have well designed and reliable tools, pumps and related accessories and Lezyne offers that with “outstanding bicycle products.”
“NICA is thrilled to have Lezyne’s support towards our goal of providing every American teenager the opportunity to develop strong mind, body and character through participation on a school or community-based cycling team. NICA and Lezyne are natural partners as both were launched in California and both share a commitment to setting new standards in what we respectively do,” stated McInerny. “Lezyne’s product range shows that the brand has once again set new standards for the bicycle accessories market and we believe our growing student-athlete and licensed coaches will benefit from their innovative and well-engineered products. Thanks to Lezyne for helping NICA continue to introduce a new generation to the wonderful world of cycling!”
He finished by saying, “Not only is NICA thrilled with Lezyne’s well engineered and extremely durable bike tools, we are also excited to introduce our student-athletes to their innovative cycling computers which enable seamless integration with TrainingPeaks and Today’s Plan programs allowing coaches to more closely monitor athlete’s progress. Also, Lezyne’s incredible bike light systems will help keep student-athletes visible while riding to and from team practices.”
Click here to see Lezyne’s full line of products.